Digital marketing agency running paid ads for med spas
About Desert Standard Media

We Only Work with Med Spas. That's the Point.

Desert Standard Media is a paid ads agency built specifically for med spas. We don't take dental clients. We don't run e-commerce campaigns. We focus entirely on helping aesthetic clinics get more booked appointments through Meta and Instagram ads.

Our focus

Built for one industry. Obsessed with one outcome.

Most marketing agencies try to serve everyone. That's why most med spas get generic results. Desert Standard Media was built differently. We study med spa clients, offers, and ad behavior every single day. We know what creative stops the scroll for someone considering Botox. We know what offer makes someone book a laser session. We know the difference between a campaign that gets leads and a campaign that gets appointments. That's what we bring to every client we work with.

Who we work with

Med Spas Ready to Grow

We work with Botox clinics, laser centers, facial treatment studios, and full-service aesthetic practices that are already running and ready to scale bookings consistently with paid ads.

Young woman with long dark hair wearing a red blazer looking over her shoulder.

Isis Basilio

Founder and Lead Designer

Oversees all projects with focus on clean execution and modern upgrades throughout Indio.

What to expect

Clear Process. Measurable Results.

When you work with Desert Standard Media, you get a structured, transparent process focused entirely on one outcome: booked appointments.

100%

Med spa focus only

We don't split our attention across industries. Every strategy, every creative angle, every optimization is built around med spa clients.

$8–15

Avg. cost per booked lead

Realistic, achievable cost per qualified lead when campaigns are built and optimized correctly for local aesthetic clinics.

7 days

Campaigns live in

Strategy call to live ads in one week. We move fast without cutting corners on targeting or creative quality.

25–50+

Avg. new appointments in 30 days

What a well-run med spa paid ads campaign can deliver within the first 30 days when the offer and targeting are dialed in.

Example Campaign Breakdowns

What These Campaigns Actually Looked Like

Problem: Inconsistent bookings, no paid ads in place. Strategy: Meta ads targeting women 30–55 within 8 miles, promoting a first-time Botox intro offer. Results in 45 days: 61 booked appointments, $11.40 avg. cost per lead, 4.2x return on ad spend.

Botox Clinic — Southern California

Example Campaign Breakdown

Case study example

Problem: Had tried ads before, spent $2k, zero bookings. Strategy: Rebuilt creative and offer from scratch. Led with a laser facial package at a compelling intro price. Results in 30 days: 38 confirmed bookings, $9.80 avg. cost per lead, 5.1x ROAS.

Laser Skin Clinic — Southwest Market

Example Campaign Breakdown

Case study example

Problem: Relying 100% on Instagram and referrals. Wanted to scale but had no paid channel. Strategy: Launched Meta campaign targeting existing audience lookalikes. Promoted filler and Botox combo offer. Results in 60 days: 94 booked appointments, $8.50 avg. cost per lead, calendar fully booked 3 weeks out.

Full-Service Med Spa — Multi-treatment

Example Campaign Breakdown

Case study example
Common questions

Questions About Working with Us

Straightforward answers to what most med spa owners ask before getting started.

Premium med spa interior — About page CTA background

This Is for Med Spas Only

If you own an aesthetic clinic and want a consistent flow of booked appointments through paid ads, let's talk. Book a call and we'll show you exactly what we'd do for your clinic.